Beyond face value

Learn what’s really going on inside that 3x2-inch card.

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Industry

Gift Card Scams 101

In Gift Cards 101: How to Start Selling Gift Cards, we covered the top 8 gift card program benefits. in a nutshell, gift cards help you increase sales. New customers, loyal customers—almost everyone loves giving and receiving gift cards. And fraudsters? They love gift cards, too, and are always looking for new ways to commit gift card fraud.

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“While not a core business of brands, gift card programs require focus.”

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News

Tractor Supply awards $1K gift card to veteran farmer

August 1, 2025

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News

Victims of gift-card scam sue Target

August 1, 2025

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People

1:1 With Brian Winfield

August 1, 2025

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People

1:1 With Dave Jones

August 1, 2025

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Industry

Gift Card Scams 101

August 1, 2025

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3-5% topline revenue growth?
It’s in the cards.

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